How to Create a Small Business Website Without Coding Knowledge

Building a site to represent your small business would mean hiring expensive developers or learning complicated code. Not anymore. Nowadays, it is possible to create a professional site within several hours with the help of easy drag-and-drop tools.

This guide will show you how to create a small business website step-by-step. No technical skills needed. We will also discuss how the ShopLentor plugin can turn your WordPress site into an effective online store without any line of code being written.

Key Takeaways

• Build professional websites using a drag-and-drop tool like ShopLentor.
• Create your business website for under $100 per year with hosting and domain costs.
• Ensure your website works perfectly on phones, tablets, and desktop computers.
• Transform your site into an online store with WooCommerce and ShopLentor integration.
• Learn essential techniques to help customers find your business on Google.
• Own your website entirely, unlike social media platforms with changing rules and restrictions.

Why Every Small Business Needs a Website

Your site is your online shop that is open 24 hours. You can be found by your customers at midnight, on weekends, or during holidays. They are able to window shop your products, get to know about your services, and get in touch with you at any time they wish.

A business site establishes credibility immediately. When individuals go online and find a refined site of your business, they are sure that they will purchase from you. Potential customers may opt to use your competitors without a website.

The best part? You control everything. Your site is entirely yours, unlike social media pages, where the rules are made by the platforms. You determine its appearance, what it says, and how it functions.

Choosing the Right Platform for Your Business

WordPress is known to drive more than 43% of all websites on the internet. It is free, flexible, and ideal for beginners. It does not require any code to be used.

WordPress.com and WordPress.org are mistakenly used interchangeably by many people. In the case of your business website, you want WordPress.org. This version provides you with full control and allows you to add powerful features with the help of plugins such as ShopLentor.

Other websites, such as Wix or Squarespace, may be easier initially. But they restrict you in the growth of your business. WordPress can be expanded as you need it, as a simple blog or as an online store with thousands of products.

Getting Started: The Basics You Need

There are three fundamental things that you require before constructing your site. First, a domain name – which is your address on the web, such as yourbusiness.com. Select something short and easy to remember. Where possible, it must be similar to your business name.

Second, you need web hosting. This is where your web files are stored on the internet. Good hosting costs between $5 and $10 per month. Most of the hosting companies provide one-click WordPress installation, and it is extremely easy to set up.

Third, you need a theme. This governs the appearance of your site. WordPress has thousands of free and paid themes. Choose one that fits your business and is compatible with both phones and computers.

Setting Up WordPress in Minutes

Automatic WordPress installation is provided by most of the hosting companies. It is just a matter of clicking a button, selecting your domain name, and WordPress is installed. The entire procedure is approximately five minutes.

After the installation of WordPress, you will be able to see your dashboard. This is your control center. All the action occurs here: page addition, blogging, installing plugins, and design customization.

The dashboard may be confusing initially. Don’t worry. All you have to do is use a few sections to create your website. The rest you may visit later when you are at ease.

Begin by visiting Settings and completing your general information. Insert your business name, tagline, and contact 7 email. Adjust your time zone to ensure that scheduled posts are posted at the appropriate time.

Building Your Website with ShopLentor

It is at this point that ShopLentor simplifies everything. ShopLentor is a WooCommerce page builder plugin that transforms the complicated webpage construction into a graphical and drag-and-drop one. You are able to build beautiful WooCommerce pages without writing any code.

The first step is to install the free ShopLentor WordPress.org plug-in. Log in to your WordPress dashboard, then go to Plugins > Add New. Find ShopLentor and install it. Once installed, activate it.

ShopLentor is built on WooCommerce, the world’s most popular e-commerce platform. In case you want to sell products online, install WooCommerce before doing so. Then ShopLentor puts potent design features on top.

It has ready-made templates of all the pages required. Shop layouts, product pages, checkout pages, and so on. You just select a template, personalize it with your colors and content, and publish.

Creating Essential Pages for Your Business

All business websites must have some important pages. Your home page presents your business to the visitors. Keep it clear and focused. In a few seconds, when people open your page, you can tell them what you do and how you can help them.

The “About” page narrates your story. Explain why you started your business and why you are different. Customers purchase products from individuals whom they have confidence in, so make your personality shine.

The “Services” or “Products” page displays what you are selling. Provide a clear description and nice pictures. ShopLentor offers gorgeous layouts to present your products in a professional way.

Your Contact page enables customers to contact you easily. Add your phone number, email, and physical address. Include a contact form to allow individuals to get in touch with you through your site.

Recommended Blogs for you:
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👉 How to Set up eCommerce Tracking in Google Analytics
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Designing Without Design Skills

The visual editor of ShopLentor lets you see how your page will appear as you are creating it. You can easily drag things such as text, images, and buttons on your page. After that, you personalize them by clicking and typing.

Want to change colors? Click the component and choose a new color. Need to move something? Drag it to a new spot. Want to add a photo gallery? Drag and drop in the gallery component and post your photos.

The plug-in has more than 15 styles of product layout. Display your products in grids, lists, or sliders. Add filters to allow customers to sort by price, category, or rating. Develop special areas of featured products or new entries.

There are easy settings for each element. Change fonts, change spacing, add animations, or build hover effects. All of this is updated immediately so that you can see what you have changed in real-time.

Adding Products and Services

ShopLentor is a beautiful and functional product page builder for those selling products. Add product images, descriptions, prices, and stock all on a single screen.

The addon introduces professional functionality that is not available on cheap websites. Customers are able to zoom in on the product images, view more than one photo, read reviews, and see related products. You may provide variations such as size or color.

In the case of service businesses, use the page builder of ShopLentor to build elaborate service pages. Include what is included, display pricing levels, add testimonials, and have a clear call-to-action button.

Booking systems, appointment calendars, or quote request forms can also be added. ShopLentor collaborates with other plugins to add these features without any problems.

Making Your Website Mobile-Friendly

Phones contribute more than half of the total web traffic. Your site has to be flawless across all screen sizes. ShopLentor is fully responsive, which means that the designs will fit any device.

When you are editing, you can preview how your pages will appear on phones, tablets, and desktops. When something does not appear right on mobile, then change it to fit that particular screen size without interfering with the desktop version.

Design with mobile visitors in mind. Use bigger buttons that they can easily tap. Make text concise and readable. Ensure that key details do not need to be scrolled.

Check your site with your personal phone. Request friends to visit using their devices as well. The various phones may display things a little differently; hence, receiving feedback helps you identify problems.

Optimizing for Search Engines

Being a beautiful site is no good when no one sees it. Search engine optimization (SEO) ensures that your site is visible whenever people search for businesses like yours.

Start with keyword research. Consider what is being typed by your customers into Google. They could enter the query of birthday cakes Boston or custom cupcakes near me, in case you have a bakery in Boston.

These keywords should be used in a natural manner across your website. Use them in your page titles, headings, and content. But don’t overdo it. Write to human beings, search engines later.

ShopLentor assists in SEO through the establishment of clean and fast-loading pages. Search engines favor fast-loading websites that are functional. The efficient code of the plugin provides an advantage over the bulky page builders.

Setting Up Online Payments

In case you are selling online, you must receive payments safely. WooCommerce (that integrates with ShopLentor) accepts all the major payment methods. Credit card, PayPal, Stripe, and even cryptocurrency, should you wish.

Establishing payments only requires a couple of clicks. The majority of the payment processors take you through the steps step by step. They do all the compliance and security needs on your behalf.

ShopLentor allows you to design your checkout page to the fullest. Eliminate fields that are not needed to minimize friction. Add trust badges to boost confidence. Make the checkout process hassle-free and turn window shoppers into shoppers.

You are able to provide a variety of payment methods so as to meet the needs of various customers. There are individuals who use PayPal due to its buyer protection. Others, such as the direct use of their credit cards. Give them choices.

Adding Professional Features

When your business expands, you may desire advanced features. ShopLentor renders these available without technical skills. Include wishlists to enable customers to save products. Prepare comparison tables in order to compare options.

Add product quick view popups. Product information does not require customers to move out of the shop page. This enhances the shopping process and makes it faster.

Include social evidence in the form of customer reviews and ratings. ShopLentor offers gorgeous review designs that create trust. It is also possible to demonstrate the number of people who purchased each product in the recent past.

Make sales urgent with countdown timers. Display inventory to promote fast action. Include recently viewed sections to enable customers to locate products that they previously viewed.

Maintaining Your Website

Your website needs regular care to stay secure and running smoothly. Update WordPress, themes, and plugins when new versions come out. These updates often include security fixes and new features.

Back up your website regularly. Many WordPress hosting companies do this automatically, but it’s good to have your own backups too. If something goes wrong, you can restore your site quickly.

Keep your content fresh. Add new products, blog posts, and update old information. The search engines prefer websites that update their content on a regular basis. Besides, repeat customers like to look at something new.

Track the performance of your site. Free software such as Google Analytics will tell you the number of visits, the pages that are visited, and the way they discovered you. This information will be used to enhance your website in the long run.

Growing Your Online Presence

Your site is only the start. Link it to your social networks. Include sharing options so that people can share the news about your products. Add Instagram feeds to display your recent posts.

Create a blog to post knowledge and have more visitors. Write about issues that are of interest to your customers. ShopLentor is easy to use when it comes to making beautiful blog layouts that suit your site design.

Develop an email list on the first day. Give something that is of value, such as a discount or a free guide, in exchange for email addresses. Email marketing has been one of the most effective methods of repeat business.

Think about the live chat to respond to questions immediately. There are numerous free chat extensions that are compatible with WordPress and ShopLentor. Availability to assist customers when they require assistance can go a long way in boosting sales.

Troubleshooting Common Issues

Well, sometimes things do not go as planned. That’s normal and fixable. If your site appears to be broken, try emptying your browser cache first. This immediately resolves many display issues.

In case a plugin is conflicting with another, turn off the plugins one by one until the problem is identified. Only necessary plugins should be kept. Unnecessary plugins can slow down your site and potentially cause conflicts.

You can find a way out when you get stuck because WordPress has a huge community. There are thousands of tutorials, forums, and Facebook groups to assist. ShopLentor is also offering documentation and support for the features of the plugin.

Don’t be afraid to ask for help. All website owners began as amateurs. The WordPress community is typically welcoming and eager to assist new members in achieving success.

Frequently Asked Questions

Start Building Your Website Today

There is no need to have technical skills to build your business website anymore. Such tools as WordPress and ShopLentor make it affordable to everyone to create a professional website. The free version will allow you to begin and upgrade your business.

The hardest part is starting. Once you start, you will find that it is not as difficult as you thought. Every little action makes you confident. In no time, you will have a professional website that will be attracting new customers to your business.

Waiting until you know it all or until you get the right time is not the way to go. Begin now with what you know. Your site can be developed as you develop. It is not the cost of getting online, but rather the cost for customers to find you.

Your rivals may already have websites that are enticing your prospective clients. Each day that you wait is a day of lost chances. Now is the time to start and become one of the millions of small businesses that are succeeding online.

Keep in mind that you do not have to construct everything at the moment. Begin with a basic home page and contact page. Add further when you become comfortable. ShopLentor and WordPress allow easy expansion at any time you are willing.

Your small business has the right to be professional online. There is no need to be satisfied with less with the tools that are available today. Build your own site, express your passion, and see your business grow bigger than you ever imagined.