20+ Essential WooCommerce Plugins for Your Website

If you’re using WooCommerce on your website, then you need to make sure that you have the essential WooCommerce plugins installed. These plugins will help you run your online store more smoothly and efficiently. In this article, we will discuss the 20+ essential WooCommerce plugins and explain why each one is important.

What is WooCommerce?

WooCommerce is a plugin that is used to add eCommerce functionality to WordPress websites. It is the most popular plugin for this purpose, with over 1 million active installs.

Why is WooCommerce Necessary for Your Website

There are a number of reasons why WooCommerce is essential for your website. First, it is the most popular eCommerce plugin for WordPress, so you can be sure that it is well-supported. Second, WooCommerce is very flexible and can be customized to suit your specific needs.

Finally, WooCommerce integrates with a number of other WordPress plugins, so you can add features like payment gateways and shipping methods with ease.

Why Do You Need Essential WooCommerce Plugins for Your Website?

While WooCommerce is a powerful plugin, it doesn’t have all the features that you might need for your online store. That’s why it’s important to install essential WooCommerce plugins that will complement WooCommerce and add the extra functionality that you need.

What Are the Essential Plugins for WooCommerce?

ShopLentor (Formerly WooLentor)

The ShopLentor plugin is a must-have WooCommerce plugin for those just starting out in eCommerce. With it, you can set up and manage your store with ease. Its comprehensive features cover all of the necessary tools needed by you to run online stores effectively.

Features:

• This page builder is a drag-and-drop tool that allows you to quickly and easily generate personalized Shop, Cart, Checkout, and other WooCommerce pages.
• Send automatic, real-time notifications to your website’s visitors that include recent sales with the live sales notification feature. 
• Display genuine/custom orders on your website using popups or live sales notifications.
• Product filtering choices can be displayed horizontally or vertically, depending on the users’ requirements.
• To personalize upselling goods as needed, including the upsell widget on your website.

Pricing: WooLentor has four different licensing options to choose from, each suited to your specific requirements and budget. WooLentor’s activities and upgrades are all covered under the yearly or lifetime plan.

With your yearly purchase, you will receive the following:

• You can use the plugin on one website with the half-year heaven Plan, which costs $59 per half-year. 
• You may also use the plugin on up to five websites using the Plus plan for $99 each year. 
• The Growth Plan includes WooLentor addons for up to 100 sites for $199 per year for businesses with a large number of webpages.
• The Growth One-time plan costs $399 per year for agencies or organizations with an infinite number of sites.

Pros:

• By creating banners to promote a unique day offer, you can help increase sales.
• The possibilities for customization are infinite.
• The user-friendly layout allows potential consumers to get involved.
• Cost-effective.
• Customer service is available for free at WooLentor.
• This plugin works with all major WooCommerce themes and plugins.
• It is simple to set up and requires no special tools.

Positive responses: This plugin has a 4.4 rating and an average of 260 reviews, suggesting it’s quite popular.

HT Easy GA4 – Google Analytics WordPress Plugin

The HT Easy GA4 plugin simplifies the process of connecting Google Analytics 4 with WordPress. It provides seamless integration and direct access to comprehensive reports right from your WordPress dashboard. The plugin improves user experience and provides key insights into website performance, tracking important metrics such as sessions and bounce rates.

Its “Login with Google” feature simplifies access for a hassle-free experience. HT Easy GA4 offers a unified analytics view, an updated interface, and customizable reports for a full website and app data overview. It enables efficient user behavior analysis and supports business growth.

Feature list:

• Google Analytics 4 Support
• Affiliate Link Tracking
• Login With Google
• WooCommerce Integration
• Standard & E-commerce Reports
• eCommerce Events.
• WordPress Dashboard Report Access
• Chart Comparison Over Time Periods
• Offers a unified view between the app and the web 
• Displays sessions, top pages, page views, and bounce rate.

Pros and Cons:

Pros:

• Easy integration with Google Analytics 4 for WordPress sites
• Streamlined login process with “Login with Google” feature
• Detailed reports are available directly in the WordPress dashboard
• Tracks essential metrics like sessions, page views, and bounce rates
• Available in both free and premium versions with affordable pricing plans

Cons:

• Only available for WordPress sites
• It may require some technical knowledge for initial setup and customization.

Price:

The HT Easy GA4 plugin offers free and PRO versions with three premium pricing plans:

• Personal ($59/year for 1 website), 
• Developer ($99/year for 5 websites), and 
• Agency ($199/year for 25 websites).

Who is the tool for

It’s perfect for —

• Website Owners
• eCommerce Businesses
• Digital service providers
• Data Analysts

Positive Response: Its popularity is undeniable, with a rating of 4.4 out of 5 stars and over 6,000 active installations.

Support Genix

If you’re looking for a modern and robust WordPress support ticket plugin, Support Genix is the perfect solution. It makes it easy to keep track of all your customer inquiries and resolve issues quickly. With Support Genix, you can create and manage tickets directly from your WordPress website, tracking and monitoring all tickets in real-time to identify and resolve issues as they arise. 

Support Genix has a range of built-in tools and functionalities to help you automate ticket management, including automatic ticket assignment and routing, IMAP settings, auto-response templates, Envato integration, and more. It also provides knowledge base features with an AI chatbot, Smarter Analytics.

So if you’re looking for a streamlined and hassle-free way to handle customer support, look no further than Support Genix.

Features 

• Unlimited Tickets
• Unlimited Agents
• Transfer Ticket
• Elite Licenser
• Email Notification

Pricing

Free: Free to use

Premium Plans:  Support Genix has 3 pricing plans for the premium version– 

• Personal for 1 Website – $59/ Half Year
• Developer for 5 Websites- $99/ Year
• Agency for 100 Websites-$149/ Year

Pros & Cons

PROS:

• SupportGenix makes managing your support tickets simple and quick.
• It gives customers a place to submit tickets and makes it easier for you to monitor and address those tickets.

CONS:

• SupportGenix is a WordPress support ticket plugin that can only be used with WordPress. This plugin won’t be helpful to you if you don’t utilize WordPress.
• A couple of its features are exclusive to the premium version. You must upgrade to the premium version of this plugin if you want to enjoy all of its features.

Who is the tool for

It’s perfect for —

• eCommerce shops
• Digital agencies
• Digital service providers

Whols – WooCommerce Wholesale prices

Whols is a platform that allows you to set wholesale prices for your online store in one click. This wooCommerce plugin for wholesalers helps both retail stores and wholesalers, as it creates an opportunity where they can offer special deals tailored especially towards those who are looking at higher margins when selling their products or services.

Features:

• Wholesaler Registration Form Shortcode
• Wholesalers will be able to accept and reject deals from retailers.
• You may create as many user roles as you need.
• Approval of the wholesale request manually or automatically.
• Other clients will not be able to access “Wholesale Only” goods.
• For the “Wholesaler” role only, you may filter wholesale prices using the Filtering option. 

Pricing: You can choose from three different preYou can choose from three different premium packages:

• The Starter Plan is $49/year for 1 website, including 1 year of updates and support.
• The Professional Plan is $69/year for unlimited websites, also with 1 year of updates and support.
• The best long-term value is the Lifetime Plan, priced at $149 one-time, which offers lifetime updates and support for unlimited websites.mium packages.

Pros:

• Wholesalers get a delivery charge waived.
• The backend user interface is straightforward to navigate.
• No coding requirements. 

Positive responses: With an average of 5 out of 5 stars, the plugin is highly rated! 

ELEX WooCommerce Abandoned Cart Recovery with Dynamic Coupons

The problem known as “cart abandonment,” in which website visitors add items to their shopping carts but do not follow through with the purchase, causes the majority of online businesses to miss out on a sizeable portion of potential sales and revenue.

The ELEX WooCommerce Abandoned Cart Recovery with Dynamic Coupons plugin enables you to send out a series of customizable reminder emails at set intervals to try to recover abandoned purchases.

It also enables you to add WooCommerce coupons or dynamically generated coupons to the emails to further motivate customers to complete their purchases at a discounted price. Rules for sending emails may be set up, templates can be modified, abandoned cart lists can be deleted automatically on a regular basis, and logs and detailed reports can be viewed.

Features

• Send customers reminder emails when they abandon their carts.
• Retrieve lost sales by setting up rule-based abandoned cart emails
• After the period of time that you choose, the cart will be considered to be abandoned.
• Make it possible for guest users to purchase items from their abandoned carts.
• Pick the WooCommerce order statuses that will mark the abandoned cart as recovered.
• Abandoned orders can be removed from the mailing list after a given time.
• You can either make your own email template, or you can customize the default ones.
• Send discount coupons created dynamically or using WooCommerce.
• Examine the email logs as well as the order reports.

Pros

• Raise potential revenue by up to seventy percent.
• Graph-based reports that can be viewed and analyzed.
• Setup is quick and easy, and no specialized tools are needed.
• There are both free and paid versions of the plugin available.
• Customization options are limitless.
• There’s no need to know how to code.

Cons

• The free version of the plugin has less functionality compared to the premium version.

Pixelavo Pro – Facebook Pixel Analytics

Elevate your online store with Pixelavo Pro, the ultimate plugin for seamless integration of your Facebook pixel. Collect valuable data on your store’s visitors and supercharge your Facebook ads with personalized targeting

By utilizing this tool, users can gain valuable insights into their website’s performance, enabling them to optimize their Facebook ad campaigns for better results. With features like multiple pixel support, conversion API tracking, and the exclusion of bouncing visitors and specific roles, Pixelavo provides comprehensive tracking capabilities. 

Additionally, it offers event tracking, automatic event matching, real-time event tracking, and the ability to track essential user information. Whether you’re looking to improve ad performance or analyze user interactions, Pixelavo is a must-have tool for any website owner or digital marketer.

Features 

• Add Multiple Pixel
• Conversion API Tracking
• Exclude Bouncing Visitors
• Exclude Roles
• Product Feed
• Event Tracking
• Track Valuable User Info
• Automatic Event Matching
• Real-time Event Tracking

Pricing:

Pixelavo offers three premium plans for its pro version, catering to different website needs:

• Single Website Plan: For just $99 per year, users can access the pro features of one website.
• 5 Websites Plan: For a cost of $149 per year, users can enjoy the pro features across 5 different websites.
• 25 Websites Plan: The most extensive plan comes at $199 per year and allows users to utilize the pro features on up to 25 websites.

Pros & Cons

PROS:

• The plugin offers a wide array of advanced tracking functionalities, allowing users to monitor events and conversions based on visitor behavior with precision.
• Pixelavo supports adding multiple pixels, which is beneficial for businesses managing various ad accounts or clients.
• Pixelavo’s automatic event-matching feature streamlines the process of tracking events, saving time and effort for users.

CONS:

• The pro version of Pixelavo comes at a price, which may not be suitable for budget-conscious users or those with limited website needs. They can try the free version.
• Utilizing all the advanced features of Pixelavo may require some learning and familiarity with the tool, especially for beginners.

Who is the tool for

It’s perfect for —

• Website Owners
• E-commerce Businesses
• Advertising Agencies
• Social Media Managers
• Data Analysts

ShopEngine

ShopEngine is an Elementor and Gutenberg-compatible WooCommerce page builder that covers all the features an eCommerce owner needs to smoothly run her/his online venture. Starting from wishlist, pre-order, quick checkout, variation swatches, etc,. it stands out as a complete WooCommerce solution.

Additionally, it lets you build a social proof site with sales notifications, countdown timers, badges, etc. Again, ShopEngine gives you the flexibility to use only the features you need and keep the rest unactivated. So, no extra load will be added to your site which keeps your site speed as smooth as before. 

Features:

• WooCommerce wishlist, backorder, preorder, etc.
• Additional checkout fields.
• Cross-sell popups.
• Advanced coupon.
• WooCommerce product comparison.
• Multistep checkout.
• Sticky fly cart.
• Product size chart.
• Currency switcher.
• Flash sale countdown.
• Sales notification.
• Quick view and checkout for WooCommerce.

Pros and Cons:

Pros:

• It includes every WooCommerce page template you need.
• ShopEngine is user-friendly and 100% device responsive.
• It is an all-in-one WooCommerce solution packed with diverse features.
• ShopEngine has lifetime and bundle plans along with yearly packages.

Cons:

• ShopEngine can only be used by WordPress users. 
• The pro version is more advanced and feature-rich than the free. 

Pricing:

ShopEngine has three pricing plans that include:

• Single ($59/year)
• 5 sites ($149/year)
• Unlimited ($299/year)

Who is the tool for

• Website owners.
• eCommerce businesses.
• Online service providers.

WooCommerce Bookings and Appointments

Elevate your online business with WooCommerce Bookings & Appointments by PluginHive, a versatile plugin designed to streamline your booking process seamlessly within your WooCommerce website. Whether you’re scheduling Time, Products, or Services, this affordable plugin offers a comprehensive suite of features to enhance your online booking experience.

Key Features:

• Supports single, multiple, and mixed bookings across various time intervals.
• Email notifications and reminders to keep customers informed.
• Request bookings confirmation from the store owner for added reliability.
• Seamless integration with Google Calendar for efficient scheduling.
• Staff management tools for easy organization.
• Set preparation time between bookings for smooth operations.
• Supports both individual and group bookings.
• Compatibility with WPML for handling multiple languages.
• Extensive add-ons, including WooCommerce Recurring Bookings, Non-Adjacent Bookings, Deposits, Product Addons, and Dokan WooCommerce Bookings.

Pricing:

• Single Site: $99.00
• 5 Sites: $149.00
• 25 Sites: $259.00

Pros:

• Affordable solution for businesses of all sizes.
• Full compatibility with WPML for handling multiple languages.
• Seamless integration with Google Calendar.
• Extensive add-ons to expand functionality.
• User-friendly interface for easy navigation.
• Customizable booking calendar design for a personalized touch.

Ratings and Reviews:

• 5/5 stars based on customer reviews.

Upfilter- Product Filter for WooCommerce

Upfilter is a powerful plugin that provides WooCommerce site owners with advanced product filtering options. With the ability to filter products by manufacturer, color, or size you will be able to make your search much easier and find what’s desired quicker than ever before!

Features:

• Create a filter by selecting any one of the following options- Taxonomies, Attribute, sorting option, search field, and Price Range by advanced AJAX filter.
• You may choose whether to enable or disable the default Ajax filter.
• The Checkbox, Radio, and Select can be used to represent Taxonomies and Attributes.
• Sorting possibilities can be shown in both the Radio and Select forms.
• By name or item counts, you may filter taxonomy terms/attribute terms and display the related items.
• Organize the taxonomies/attributes in a hierarchical manner. 

Pricing: Upfilter plugin provides three different licenses: 

• For yearly payment, you can access 1 website for $29. For one year, you get updates and support as well.
• For a one-time payment of $49, you will get access to a website with Updates and support for the rest of your life.
• For a one-time fee of $99, you get your 5 websites to access with lifetime updates and support.

Pros:

• The inclusion of shortcodes and widgets makes it simple to show the filter option in different locations.
• You may filter by many criteria at once.
• An easy-to-use interface. 

Positive responses: The active installations of the plugin are a good indication that it is popular. 

Email Candy Pro

With Email Candy Pro, you can create a custom email template to send out personalized notifications to your customers. Have different notification types like New Order or Cancelled? This plugin has endless possibilities!

Features:

• Create many styles for the header, footer, and body.
• Several options for typography, backgrounds, colors, padding, and other similar features are accessible.
• On a global and personal level, customization is feasible. 

Pricing: This plugin has a variety of licenses available.

• The cost of one website per year is $19 if you buy the yearly plan, which includes one year of updates and support. 
• You may get access to one website for $49 plus lifetime upgrades and support with the lifelong payment option. 
• Get access to limitless websites for just $99 with the lifetime payment plan, which includes free updates and assistance for life.

Pros:

• This plugin is compatible with the most recent versions of WordPress and WooCommerce.
• It is simple to use, and no technical skills are required.
• Users get the ability to preview their designs in real-time, allowing them to make changes before they’re committed.

Independent Analytics

Independent Analytics is a free plugin that adds a beautiful analytics dashboard to your WordPress admin. It’s an alternative to Google Analytics and doesn’t require any accounts or signup process.

While the free version works great for any WordPress site, there is also a Pro upgrade that includes WooCommerce analytics. This data can show you how many sales you’ve made from each traffic source, the conversion rate, average earnings per visitor, and more.

Features:

• Record visitors, views, sessions, visitor geolocations, and traffic sources
• GDPR-friendly cookieless tracking
• Starts recording data the moment it’s installed
• Sortable and filtering data tables
• Find visits to specific page types like posts and categories

Pricing:

• Free version with all functionality described here
• Pro version for $54/year. Includes campaign tracking, email reports, and WooCommerce analytics.
• Lifetime license for $164

Pros:

• Easy to use
• Starts tracking visitors right away
• Beautiful dashboard right inside your WP admin

Cons:

• As a newer tool, it has fewer features than solutions like Google Analytics

WooCommerce Discount Manager

WooCommerce Discount Manager is a versatile tool for WooCommerce stores. It helps businesses run various promotions, including free gifts, percentage discounts, bulk deals, and more. You can set up custom discount rules for products, categories, or your whole store. It also makes it easy to show your offers with clear, customizable displays.

Features 

• Select from 6+ discount types with flexible pricing rules for any product or category
• Set role-based pricing with unique rates for different user roles
• Schedule timed sales with specific start and end dates
• Display discounts and offers prominently on the front end
• Provide tiered pricing tables for bulk discount offers
• Manage all discounts from a single centralized page with one-click controls

Pricing 

• Annual Payment
  • $79 – 1 Site
  • $139 – Up to 5 Sites
  • $299 – Up to 20 Sites
• Lifetime Purchase
  • $349 – 1 Site
  • $599 – Up to 5 Sites
  • $1 299 – Up to 20 Sites

Pros

• An admin demo is available for you to try out.
• Enjoy peace of mind with our 30-day money-back guarantee.
• Fully compatible with any theme and all Barn2 plugins
• Access expert support with quick response times

Cons

• It’s a premium plugin, so there’s an extra expense compared to free basic alternatives.
• Can only be used with WordPress and WooCommerce

Who is the tool for

• It is designed for WordPress, WooCommerce, and eCommerce businesses, as well as webmasters and developers.

Multi-Currency Pro for WooCommerce

Take advantage of international sales by making it easy for your customers to change their currencies! The multi-currency plugin will help you do just that. 

Features:

• You have the option of accepting payments in other currencies.
• An infinite number of currencies to choose from.
• It is simple to use shortcodes and widgets.
• Completely documented

Pricing: There are three alternative pricing plans to choose from, each with its own advantages and disadvantages.

• The Personal plan, which is $39 a year for one website and includes free updates and assistance;
• The Developer Plan costs $99 per year and provides access to three sites with free updates and support.
• Finally, the Expert bundle costs $199 for 999 websites and updates, as well as support. 

Their website also offers a free version (zip file).

Pros:

• It will work on a wide range of devices.
• You may profit from foreign sales!
• Switch between all kinds of payments without missing a beat.
• You can use it on a WordPress site or WooCommerce.

Cons:

• The free edition is restricted in terms of capabilities. 

Positive responses: The product’s 1,000+ active installations are a good indication of its popularity.

JustTables – WooCommerce product table

JustTables provides all of the tools you need to create a beautiful, sortable table for your WooCommerce store. It’s easy-to-use and filterable so that customers can find exactly what they’re looking for in seconds! 

Features:

• Individual product categories can be modified.
• There are 27 prebuilt columns that you can personalize (enable/disable).
• Additional items can be added to the table or removed.
• WooCommerce products are shown in a table layout.
• You can drag and drop table columns to reorder them.
• Show your goods by displaying the minimum and maximum prices.

Pricing: There are three alternative plans available:

• For $19 per year, you can get one website with free updates and support for a year; 
• the other Plan costs only $49 for a lifetime payment to cover up 1 site with free updates and support.
•  The last package is priced at $99 for a lifetime subscription that includes all upgrades and assistance for an infinite number of websites.

Pros:

• Create a sophisticated look that is both stylish and functional with this professionally designed table.
• It’s simple to use, even for those with no coding knowledge. 
• The interface is straightforward and user-friendly, allowing anybody to access it.
• Every aspect, color, and text may be customized.

Positive responses: The plugins are highly recommended. They’re given a perfect 5 out of 5 by reviewers.

Swatchly – product variation swatches for WooCommerce products

With the help of Swatchly, you can show your customers all their product options in an easy-to-understand format. With Swatchly, you can make your customers feel more confident in their choice by showing them all of the color and image variations.

Plugins like Swatchly will show each option with an easy-to understanding visual representation that is sure not only attract people’s attention but also guide them towards making a well-informed decision!

Features:

• Automatically converted to label/image type swatches from standard dropdowns style.
• To select a Swatch style, you may choose between three distinct Swatch Shapes Styles (Squared, Rounded, and Circle).
• The Swatches alignment can be fixed into Left, Center, or Right.
• The shape inset size is customizable.
• Swatch designs include a label, image, and colors.
• The swatch’s width, height, and font size are customizable.

Pricing: There are two types of payment systems available with this plugin: yearly and lifetime.

If you make a qualifying purchase each year, you will be eligible for the following benefits:

• The Personal plan is $49 per year and allows you to have one website with updates and support. 
• The Developer Plan costs 89 dollars annually and allows you to create up to five websites that use more flexibility. Customer service from the support team may also be received whenever needed throughout this period.
• The Agency plan is 149 dollars per year and includes updates and support for an entire year for agencies or organizations with an infinite number of sites.

The lifetime purchase packages include:

• The Personal plan costs $99 and is good for use on just one website with updates or support for the rest of your life. 
• The Developer package, which is more expensive at a $249 one-time fee, allows businesses to install their plugin on five different sites without any restrictions! 
• Finally, there’s an Agency plan where customers may pay a one-time fee of $399 and get access to an unlimited number of websites with lifetime updates and support! 

Pros:

• The backend user interface is simple to use. 
• There’s no code involved.
• Compatible with Mobile devices.

Positive responses: The plugin’s rating is a perfect 5 out of 5 stars.

WooCommerce UPS Shipping Plugin

The WooCommerce UPS Shipping Plugin is a crucial tool for efficient order management. Integrating seamlessly with your WooCommerce store, it provides real-time UPS shipping rates, automates UPS label printing, offers flexible shipping options, and streamlines order tracking.

This WooCommerce UPS plugin enhances order management, saving time and improving the customer experience. Invest in the PluginHive UPS Shipping Plugin to elevate your online store’s performance.

Prominent Features:

• UPS Shipping rates at checkout
• Automated UPS label printing
• Live UPS tracking
• Schedule UPS Pickups
• Print UPS commercial invoices
• Achieve domestic and UPS international shipping
• Provide estimated delivery dates
• Supports UPS SurePost and UPS Access Point
• Multi-Parcel Packing Methods

Pricing:

The plugin costs $99 for a single-site license with a 30-day money-back guarantee and 1 year of support.

Pros:

• UPS Ready partner for effortless UPS-WooCommerce integration and easy UPS access key creation.
• Upgraded to UPS OAuth 2.0 for heightened API security, ensuring robust protection.
• Compatible with Dokan Multi-Vendor Plugin and other multi-vendor shipping needs in WooCommerce.
• Works seamlessly with various plugins, including WooCommerce Bookings, Multi-Currency, Multiple Addresses, Subscription, and Estimated Delivery Date.
• Extensive compatibility with marketplace plugins like Dokan Multi Vendor, WCFM Multi Vendor, WooCommerce Product Vendors, WC Vendors Pro, and WooCommerce Product Bundles.

Cons:

• No free WooCommerce UPS plugin is available.

Rating and reviews: 5/5 stars based on customer reviews

Woo Sell Services

Woo Sell Services is another excellent option you can choose to manage your service marketplace or freelance business. A single solution with multiple features to save both your time and money. Woo Sell Service is an add-on for WooCommerce, the most widely used WordPress-based eCommerce platform in the world.

You can create and sell services online, submit proposals, negotiate projects, monitor the status of ongoing services, and contact clients all from one location. The creation of a new WooCommerce product type is simple, and the system for managing orders is comprehensive. Gain the trust of your clients while increasing productivity and utilizing all the features.

WC Builder – WooCoomerce page builder for WP Bakery

WC Builder Pro is a plugin that will save you hours of hard work. It allows users to quickly and easily build their Shop, Product Details page as well as Cart pages without having any coding knowledge!

Features:

• 34+ custom add-ons are available.
• Build your Shop, Product Details, Checkout Page, Thank You page, and Cart without ever touching the code.
• Drag and drop functionality.
• Adaptable to all major platforms and devices. 

Pricing: There are two payment systems available with this plugin: yearly and lifetime. 

You’ll get the following packages if you make a qualifying purchase every year: 

• The Personal plan costs $19 per year and allows you to run one website with updates and support.
• The other package comes with a yearly fee of $29, which allows for three websites to have more flexibility as well as regular plugin maintenance/updates and customer service from the support team when needed throughout this period.
• For agencies or organizations with an infinite number of websites, the Agency plan is $39 per year and includes updates and support for a whole year. 

If you make a qualifying lifetime investment, you’ll get the following packages:

• The Personal plan is a $39 one-time payment and allows usage on only one website with updates or support for the rest of your life. 
• The Developer package, which costs $49 each year, permits businesses to use their plugin across three domains without any restrictions!
• Finally, there’s an Agency plan for $59 per year that offers unlimited websites with lifetime updates and assistance!

Pros:

• No coding is required.
• Allow users greater control over their content.
• Responsive design so that everything looks great across different devices.
• Incredibly user-friendly.
• There is also a free version.

Positive responses: The plugin earned a 4 out of 5-star rating. 

Pixelavo (Free)

Pixelavo is a user-friendly free plugin that seamlessly connects your Facebook pixel to your online store, gathering essential visitor data for crafting personalized Facebook ads. With advanced tracking, custom audience creation, and retargeting tools, it simplifies improving marketing campaigns.

Whether you’re a beginner or an experienced marketer, Pixelavo empowers you to create targeted and effective Facebook ads, driving more traffic and sales to your online store. Enhance your Facebook marketing efforts effortlessly with Pixelavo and watch your business grow.

Features: 

• Seamless integration
• Event tracking
• Custom event tracking
• Automatic event matching
• Product Feed
• Exclude Roles

Pricing:

Completely free to use.

Pros & Cons

PROS:

• With valuable insights into website performance, users can optimize their Facebook ad campaigns for better targeting and improved outcomes.
• Real-time event tracking provides up-to-date data, enabling users to make immediate adjustments to their strategies.

CONS:

• The plugin focuses on Facebook ad campaigns, which means it might not offer the same level of tracking support for other advertising platforms.

Who is the tool for

It’s perfect for —

• Website Owners
• eCommerce Businesses
• Digital service providers
• Data Analysts

UpsellWP

UpsellWP is a powerful WooCommerce upselling plugin designed to boost sales by strategically offering product recommendations at key customer touchpoints. From the checkout page to the thank-you page, it helps increase your average order value by showcasing personalized upsell and cross-sell options.

Features:

• Checkout Upsells: Offer personalized upsells directly on the checkout page.
• Post-Purchase Upsells: Capture sales even after the transaction is complete with post-purchase offers.
• Cart Upsells: Display relevant product recommendations on the cart page to increase sales.
• Next Order Coupons: Offer discount codes for the customer’s next purchase, encouraging repeat orders.
• Customizable Upsell Popups: Create and customize upsell popups that appear during critical moments.
• Pricing: UpsellWP offers both free and paid versions.
• Free Version: Basic upsell features like checkout upsells and simple product recommendations.
• Paid Version: Unlocks advanced features like post-purchase upsells, next order coupons, and customizable popups.

Pros and Cons:

Pros:

• Simple setup and easy to use.
• Effective in increasing average order value.
• Integrates seamlessly with WooCommerce.
• Customizable popups enhance customer experience.
• Affordable pricing options for small and large stores alike.

Cons:

• Limited upsell options in the free version.
• Customization options could be more flexible.
• Does not support advanced analytics out of the box.
• Lacks some complex targeting rules for upsells.
• Paid version may feel pricey for very small stores.

What is this tool for?

• WooCommerce Store Owners: Ideal for store owners looking to increase their revenue.
• E-commerce Businesses: Perfect for businesses that want to enhance their upselling and cross-selling strategy.
• Sales Growth: Great for those looking to boost average order value through personalized product recommendations.
• Simple Setup: Designed for store owners who need a simple yet effective upsell tool with minimal setup.
• Custom Upsell Needs: Suitable for stores that want customizable upsell popups and product recommendations at key touchpoints.

OptinMonster

OptinMonster is the easiest way to turn your visitors into customers. This plugin is one of the essential WooCommerce plugins for any business that wants to increase its customer base. It has been proven time and again as the perfect solution when converting website traffic into lead subscriptions, and new clients/customers via email campaigns with just one click of a button!

Features:

• Geo-Location targeting
• MonsterLinksTM 2-Step Optins can convert links or images to optin form.
• The firm’s innovative exit-intent technology uses sensors to detect customers’ mouse movements and send them targeted messages.

Pricing: There are four distinct pricing plans available in this plugin. These are:

• The basic plan costs $9 per month (paid annually) for a single website. 
• You may run two websites with the Complete package for just $19 per month (paid annually) in the Plus plan. It’s perfect for companies looking to expand their operations. 
• The Pro plan costs $29 per month (paid yearly) for three sites and is a comprehensive membership that comes with everything you’ll need to see fast improvements. 
• The Growth plan costs $49 per month (paid annually) for five websites.

Pros:

• Customers’ geographic location can be used to improve conversion rates by customizing advertisements to their area.
• When consumers are about to leave, this allows them to stay longer by displaying tailored messages.

Cons:

• Its fundamental level of functionality
• Customer service is inadequate. 

Positive responses: With a 4.5 out of 5 stars and 518 reviews, this plugin is definitely worth checking out!

FluentCRM

With the FluentCRM plugin, you can manage your customer relationships all in one place! This free and easy-to-use tool also includes an automation feature that sequences emails automatically based on certain criteria. marketers will love this amazing marketing/sales management suite for its simple yet effective way of managing their prospects as well as customers.

Features:

• Creating fantastic emails and sending the proper message to the target audience is as simple as selecting a template from your marketing service provider, filling it in, and hitting send.
• The emails in your account are generated automatically based on the information. It eliminates the need to build email funnels for each new contact, saving you time and making it easier to onboard your contacts as a group.
• Automate your business with advanced email marketing automation.
• Utilize segmentation to send personalized emails.

Pricing: FluentCRM offers three different license options to its clients.

• You may get a single site license for $129 per year. It includes a Domain License, one-year plugin update, one-year priority support, and all features.
• The annual fee for 5 Sites is $249. This most popular package includes up to five domains with a one-year plugin update and support!
• The cost of 50 sites is $499 per year. It comes with up to 50 Domain licenses with one-year plugin updates, support, and all features included.

Pros:

• New and improved features and enhancements are introduced regularly.
• The team provides exceptional customer service.
• The documentation is well-structured and easy to understand.
• It’s fully integrated into WordPress.

Cons:

• Rather than making things simpler, frequent updates are making the user experience more difficult. 

Positive responses: This popular plugin has a 4.9 out of 5-star rating and 85 reviews.

PH WooCommerce Product Addon

PH WooCommerce Product Addon by PluginHive is an amazing plugin that lets WooCommerce store owners create and sell customizable products. This plugin provides extra product options for your WooCommerce products using controls like checkboxes, radio buttons, dropdown, multi-select options, color options, color picker, date and time picker, and input fields like text, text area, numbers, telephone number, email, etc. 

Pricing Plans:

• Free and Premium versions are available 
• Paid plans start from 

1. $49 for a single site
2. $79 for 5 sites 
3. $149 for 25 sites 

Features

• Flexible Pricing for Extra Product Options
• Combined Product Addon Summary with Price
• Display Extra Options based on User’s Selection
• The plugin is readily available in French and English language
• 24/7 customer support via chat, phone call, zoom call
• Both free and premium plugins are available
• Customers can easily design products like shoes, t-shirts, Gaming accessories, tour booking packages, pizza delivery services, coffee mugs, and many more 

Pros

• Free and Premium plugin versions are available 
• Amazing & fast customer support
• Use the same template for multiple personalized products
• Compatible with different product types & WooCommerce Bookings & Appointments plugin

Cons

• Live preview not available
• The free version isn’t feature-rich

Positive responses: The plugins are highly recommended. They’re given a perfect 5 out of 5 by reviewers.

Watch the video about Essential WooCommerce Plugins

Conclusion

Any business that depends on Woocommerce for their eCommerce needs knows that plugins are essential. They can add powerful features and performance enhancements, making the difference between a successful online store and one that struggles to attract customers. While there are thousands of Woocommerce plugins available, some are essential for any business that wants to succeed in the competitive world of online shopping. 

Here we list the essential plugins for your Woocommerce store that will help you attract and retain customers. These valuable additions can add powerful features, and performance enhancements- making all of those differences between success or failure on an online platform!