Shopify's product tags are powerful tools for organizing and retrieving your online store's inventory. In this guide, we will walk you through adding and removing tags with ease, streamlining your workflow, and enhancing customer experience.
Exploring the Benefits of Product Tags
Let's talk about product tags in your Shopify store. Think of them like special labels that can do amazing things for your business. Here's why they're so great:
1. Easy Searching and Browsing: Imagine your customers strolling through your store without any trouble, easily finding what they want. Tags are like secret signs that guide them to the right products. If your store is well-tagged, customers spend less time looking and more time adding things to their cart. This makes for a happier shopping experience.
2. Personalized Suggestions: Are you sick of suggesting products that don't interest your customers? Tags help you create personalized suggestions. By knowing what customers liked before, you can suggest similar products they might love. This turns them into happy customers who appreciate your ability to guess what they like.
3. Smart Marketing and Deals: Tags are like a hidden trick for making smart marketing moves. Group your customers based on what they like (revealed through tags), and you can send them targeted emails, special discounts, and promotions that really speak to them.
4. Search Engine Boost: Search engines really like tags! Using keywords in your product tags is like talking in a language search engines understand. It helps your products show up higher in search results, bringing more people to your store without spending money on ads.
5. Easier Inventory Control: Tags aren't just for customers but also helpful behind the scenes. Use tags to quickly see which products are popular, which ones are slow to sell, and what's trending. This helps you make smart decisions about restocking, promotions, and planning new products. It keeps your inventory in great shape.
So, using tags can make your Shopify store a fantastic place for customers. It helps them find what they want, makes their shopping personal, and keeps things organized for you. Start using tags today and see the amazing things they can do for your store!
How to Add Tags to a Shopify Product:
Step 1: Navigate to the “Products” option from your Shopify admin panel. Then Click the name of the product you want to add a tag or create a new one.

Step 2: Scroll down to the “Product Organization” section and click on the box under the “Tag”. If you have any available tags, you can see the list and select a tag from it.

Step 3: If you don't have any tags, then type a word for the new tag name and click on the “Add” button. You can add multiple tags for your product.

Step 4: After entering your tags, click on the ‘Save' button to add them to your product.

How to Remove Tags from a Shopify Product:
Step 1: Navigate to the “Products” option from your Shopify admin panel. Then Click the name of the product you want to remove a tag or create a new one.

Step 2: Scroll down to the “Product Organization” section and navigate the “Tags” option. Click the “x” icon next to the tag you want to delete.

Step 3: After removing your tags, click on the ‘Save' button to add them to your product.

Frequently Asked Questions
What are Shopify Product Tags?
Shopify Product Tags are keywords or phrases that you can add to your products to help organize and categorize them within your online store. They make it easier for customers to find specific items through search and navigation features.
Can I use product tags for organizing collections?
Yes, you can use product tags to organize collections. When creating or editing a collection, you can set conditions based on product tags. For example, you can create a collection that includes all products with the tag “summer” or “sale.”
Is there a limit to the number of tags I can use per product?
Yes, Shopify allows a maximum of 250 tags per product. However, it's generally a good practice to use a reasonable number of relevant tags to maintain organization and search efficiency.
How do product tags affect SEO on Shopify?
Product tags themselves do not directly impact SEO (Search Engine Optimization) because they are primarily used for internal organization within your Shopify store. However, by improving the searchability and categorization of your products, they can indirectly enhance user experience and potentially lead to better overall SEO performance as customers find relevant products more easily.
Conclusion
Imagine them as friendly guides leading customers to the perfect products, akin to a treasure map. These tags perform two key functions. First, they remember customer preferences and provide recommendations, acting like a reliable friend. Second, they subtly interact with search engines, drawing in new visitors to discover your unique offerings.
Moreover, they assist in gauging product popularity, ensuring your shelves are filled with sought-after items. Shower your tags with attention, and witness your store transform into a haven for delighted customers and a thriving business. It all begins with the enchantment of “tags” – where happy customers make a happy store!