How To Add Affiliate Disclosure to WordPress (Easy Steps)

Affiliate disclosure informs your audience about your financial relationships with the products or services you promote on your website.

Have you ever wondered why successful bloggers and affiliate marketers always have those disclosure statements on their websites? 

According to the Federal Trade Commission (FTC), proper disclosure of affiliate relationships isn’t optional but mandatory.

Managing affiliate disclosures is challenging but essential for bloggers and content creators to ensure trust and compliance.

Affiliate marketing is booming, with the industry now valued at $27.8 billion and continuing to grow at an impressive pace. The industry is expected to reach $48 billion by 2027. 

Meanwhile, consumer expectations for transparency have soared, with 86% of users stating that business transparency is more important than ever before.

But managing affiliate disclosures doesn’t have to be a constant worry. For WordPress users, there are many affiliate disclosure plugins available.

In this blog post, we’ll show you how to add affiliate disclosure to WordPress using the Disclaimify plugin.

Key Takeaways

  • Understand the importance and purpose of affiliate disclosures on WordPress websites.
  • Learn how affiliate disclosures help ensure compliance with FTC regulations.
  • Highlights how transparency in affiliate marketing fosters trust and credibility with visitors.
  • Learn how to easily add affiliate disclosures to their WordPress site using the Disclaimify plugin.
  • Shows how to personalize the affiliate disclosure to match a site’s style and tone.
  • Discover how to set up automatic display options for affiliate disclosures across posts and pages.
  • The blog will cover tips for writing an effective affiliate disclosure.

Disclaimify – Affiliate Disclosure / Disclaimer for WordPress

Disclaimify is a user-friendly WordPress plugin that streamlines the addition of affiliate disclosures across your site. 

With Disclaimify, you get easy-to-use features that allow you to customize and display your affiliate disclosure on multiple posts, pages, or even specific sections of your site. 

How To Add Affiliate Disclosure to WordPress
Disclaimify

You can choose where and when to display the disclosure, format the content, and style it to match your brand. Plus, it offers mobile optimization to ensure your disclosure looks great on all devices.

It offers a range of features to ensure your disclosures are clear, consistent, and compliant with legal standards. If you want to make affiliate disclosure on WordPress seamless, Disclaimify is a must-try plugin. 

Key Features of Disclaimify:

  • Flexible Display Options: Position disclosures at the beginning and/or end of your post content or within the post meta section, especially for themes like Blocksy.
  • Easy Content Customization: Utilize the Gutenberg Editor to edit and format your disclosure text effortlessly.
  • Support for Custom Post Types: Ensure disclosures are displayed across various post types on your site.
  • Targeted Display Control: Show disclosures on all posts, specific posts, or particular taxonomies like categories and tags.
  • Selective Hiding: Hide disclosures on specific posts or taxonomies as needed.
  • Priority-Based Display: Set the display priority to manage multiple disclosures effectively.
  • Shortcode Support: Easily insert disclosures anywhere on your site using shortcodes.

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How to Add Affiliate Disclosure to WordPress Using Disclaimify Plugin

Adding an affiliate disclosure to your WordPress site is essential for transparency and legal compliance. Fortunately, WordPress provides several ways to integrate disclosures seamlessly into your content without manual effort.

The easiest approach is to use a WordPress plugin that automates the process, ensuring disclosures appear consistently across posts and pages. You can also manually add a disclosure by inserting a custom HTML block or modifying your theme settings to display it site-wide.

Regardless of the method you choose, make sure your disclosure is visible, clear, and meets FTC guidelines to maintain credibility and compliance. Here’s how you can do it:

Step 1: Install and Activate Disclaimify

The first step is to install the Disclaimify plugin on your WordPress site. Here’s how you can do it:

1. Log in to your WordPress dashboard. Navigate to the Plugins section and click on Add New.

Add New Plugin
Add New Plugin

2. In the search bar, type “Disclaimify” and press Enter. Once you find the plugin, click Install Now.

Disclaimify
Disclaimify

3. After the installation is complete, click Activate to enable the plugin.

Click Activate Button to Enable the Plugin
Click Activate Button to Enable the Plugin

Once the plugin is activated, you’ll see a new menu item called Disclaimify in your WordPress dashboard.

Disclaimify Menu
Disclaimify Menu

Step 2: Create Your Affiliate Disclosure Statement

Next, you’ll want to create the affiliate disclosure statement that will be displayed on your site. The Gutenberg editor lets you quickly edit the disclosure text so you can add your affiliate disclosure statement. Disclaimify makes it easy to customize your disclosure to match your tone and style.

1. Go to the Disclaimify menu in your WordPress dashboard. Click on Add New Disclosure.

Click on Add New Disclosure
Click on Add New Disclosure

2. In the editor, write your disclosure statement. For example:

“This post may contain affiliate links. If you click on a link and make a purchase, I may earn a small commission at no extra cost to you. Thank you for your support!”

3. Customize the font, color, and style of your disclosure if you’d like.

Customize the font
Customize the font

4. Save your disclosure by clicking Publish.

Save your disclosure by clicking Publish
Save your disclosure by clicking Publish

You can create multiple disclosure statements if you want to use different messages for different pages or posts.

Step 3: Configure the Plugin Settings 

Configure the Plugin Settings
Configure the Plugin Settings

You can also choose where your disclosures appear:

Before content

Before content
Before content

After content

After content
After content

Custom position using shortcode

Disclaimify gives you full control over where and how your disclosure statements are displayed. After creating your disclosure, you’ll need to configure its display settings.

This level of flexibility ensures that your disclosure is visible in the right places without overwhelming your visitors.

Use Shortcodes for Custom Placement

If you want more control over the placement of your disclosure, Disclaimify allows you to use shortcodes. For example:

Copy the shortcode provided for your disclosure (you can find this in the Disclosure editor).

Use Shortcodes for Custom Placement
Use Shortcodes for Custom Placement

Paste the shortcode anywhere in your post, page, or widget where you want the disclosure to appear.

Paste the shortcode
Paste the shortcode

This feature is handy for affiliate marketers who prefer to include disclosures directly above or below specific affiliate links.

Displaying in Custom Position
Displaying in Custom Position

Step 5: Save and Publish

After configuring, ensure all changes are saved. Visit your site to confirm the disclosure appears as intended.

Why You Need Affiliate Disclosure in WordPress

Affiliate disclosures are crucial in maintaining transparency, trust, and legal compliance, especially for WordPress website owners engaged in affiliate marketing. Let’s dive into why incorporating an affiliate disclosure is non-negotiable. Affiliate disclosures are vital for two reasons:

The Federal Trade Commission (FTC) requires websites that earn money through affiliate links to disclose their affiliate relationships. If you don’t follow these rules, you could face fines or legal issues. 

For example, in 2020, Fashion Nova had to pay a $4.2 million fine for not being transparent enough with their affiliate disclosures.

You can stay on the right side of the law and protect your business from potential penalties by adding an affiliate disclosure statement to your WordPress site.

Building Trust with Visitors

Transparency fosters credibility. When brands are open and honest, nearly 90% of people are more likely to give them a second chance after a bad experience, and 85% are more likely to stay loyal during tough times.

A well-placed affiliate disclosure policy reassures your audience that your recommendations are genuine, turning visitors into loyal customers. Renowned bloggers like Neil Patel effectively use affiliate link disclosures to maintain trust and grow their audience.

Tips for Writing an Effective Affiliate Disclosure

While Disclaimify makes it easy to add disclosures, crafting a message that resonates with your audience is important. Here are some tips:

  1. Be Honest and Transparent: Use simple, straightforward language to explain your affiliate relationship.
  2. Keep It Short: Your disclosure doesn’t need to be lengthy—just a sentence or two is enough.
  3. Place It Prominently: Make sure your disclosure is visible without requiring users to scroll or hunt for it.
  4. Use Friendly Language: Show appreciation for your audience’s support, which can foster trust and goodwill.

Frequently Asked Questions

Where should affiliate disclosures appear on WordPress posts?

Place affiliate disclosures prominently at the beginning of your content or before the first affiliate link. The FTC requires disclosures to be clear, conspicuous, and easily noticeable.

What should an affiliate disclosure include on WordPress?

Your affiliate disclosure should clearly state that you earn commissions from purchases made through your links. 
1. Include language about your relationship with advertisers, 
2. Mention that prices remain the same for customers and 
3. State that you only recommend products you trust.

Is affiliate disclosure required on WordPress websites?

Yes, affiliate disclosure is legally required by the FTC for all websites using affiliate links. Failure to disclose affiliate relationships can result in penalties and loss of consumer trust.

How can I make my affiliate disclosure more professional?

1. Use clear, straightforward language, 
2. Maintain consistent formatting across your site, 
3. Ensure mobile responsiveness and 
4. Keep disclosures concise yet informative.

Can I customize affiliate disclosure for different WordPress posts?

Yes, using Disclaimify, you can create multiple disclosure templates and set conditional display rules based on categories, tags, or specific posts. This allows you to tailor disclosures for different types of affiliate content.

Conclusion

Transparency isn’t optional. It’s a vital part of ethical and effective affiliate marketing. With WordPress powering over 43% of websites worldwide, it’s clear that many affiliate marketers rely on this platform to share their content and earn income. However, managing affiliate link disclosures doesn’t have to be overwhelming.

That’s where Disclaimify comes in. This user-friendly affiliate disclosure plugin streamlines the process of adding clear and compliant disclosures to your WordPress site.

Whether you’re part of the Amazon Affiliate Program, promoting SaaS tools, or recommending digital products, Disclaimify makes compliance effortless and helps you build trust with your audience.

Don’t leave transparency to chance. Elevate your affiliate marketing efforts and strengthen your audience relationships by adding affiliate disclosures to your WordPress site today. 

Get started with Disclaimify now and take the first step toward ethical and effective affiliate marketing!

Asif Reza
Asif Reza

Asif Reza, a digital marketer and content writer at HasTech IT LTD, has three years of experience in eCommerce and WordPress. With expertise in SEO, research, and content editing, he delivers data-driven content that boosts online presence and business growth.

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