FreshBooks Review in 2025: Features, Pricing and Pros & Cons

Looking for the perfect accounting software for your business? In this comprehensive FreshBooks review for 2025, we’ll explore its features, pricing, pros, and cons.

Whether you are new to accounting software or considering switching from your current platform, this post will help you determine if FreshBooks is the right fit for your business.

Key Takeaways:

• Discover how FreshBooks’ user-friendly interface simplifies accounting tasks and saves time, even for someone with minimal accounting knowledge.
• Learn how to manage your finances efficiently with customizable invoices, automated expense tracking, and seamless integrations with popular platforms.
• Compare FreshBooks’ four flexible subscription plans to find your perfect fit.
• Learn how to leverage various built-in accounting reports of FreshBooks to make data-driven business decisions.
• Determine for whom FreshBooks serves as an ideal solution.

What is FreshBooks?

FreshBooks is a cloud-based accounting software for small business owners, freelancers, and entrepreneurs. Since its launch in 2003, it has evolved into a comprehensive financial management platform that simplifies complex accounting tasks.

FreshBooks is known for its user-friendly interface, making it appealing to business owners without formal accounting backgrounds.

The software aims to simplify tasks like creating invoices, managing expenses, and generating financial reports, helping users save time and maintain a clear understanding of their business’s financial health.

FreshBooks maintains a 4.5-star rating across popular review platforms and 4.6/5 from Forbes advisors. With consistently high ratings, FreshBooks has earned its reputation as a reliable choice for small business accounting.

Why Choose FreshBooks for Your Business?

Choosing FreshBooks for your business offers several advantages, particularly for small businesses and freelancers. FreshBooks offers a comprehensive suite of features that streamline your business operations.

Here are some key reasons why thousands of entrepreneurs trust FreshBooks for their accounting needs:

1. User-Friendly Interface: FreshBooks is known for its intuitive and easy-to-navigate interface, which makes it accessible even to business owners without accounting expertise.
2. Unlimited Invoicing: FreshBooks simplifies invoicing by allowing users to create and send unlimited professional invoices effortlessly. It supports automated invoicing and recurring billing, saving time and ensuring a steady cash flow.
3. Track Unlimited Expenses: Connect your bank accounts and credit cards to effortlessly track your business expenses. FreshBooks even automatically categorizes your expenses, helping you stay organized.
4. Mobile App: Take your business anywhere with the FreshBooks mobile app (iOS and Android). Send invoices, track expenses, and manage your finances while on the move, ensuring you never miss a billable moment.
5. Project Time Tracking: With FreshBooks’ built-in time-tracking feature, you can keep track of time spent on projects. This is especially useful for service-based businesses and consultants who bill clients by the tracked time.
6. Shareable Reports: Generate and share detailed financial reports, including profit and loss statements, balance sheets, and tax summaries. These reports provide valuable insights into your business’s financial health.
7. Project Management Tools: Collaborate with your team and manage projects efficiently. Assign tasks, set deadlines, and track progress within the same platform.
8. Integrations: FreshBooks seamlessly integrates with popular apps like PayPal, Stripe, and G Suite, ensuring your financial data syncs effortlessly across platforms.
9. Customer Support: FreshBooks boasts an excellent customer support team that is ready to assist you with any questions or issues. Their support team is known for being responsive and helpful.

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FreshBooks Features

FreshBooks provides all standard accounting software capabilities, but its simplicity distinguishes it from the competition.

Navigating financial management can be daunting for business owners who lack formal accounting training.

FreshBooks addresses this challenge by offering an intuitive dashboard that allowing seamless navigation between functions and reports.

Let’s dive into the core functionalities that set FreshBooks apart:

1. Professional Invoicing

FreshBooks revolutionizes your billing process with customizable invoices that match your brand’s style. You can automate recurring invoices for regular clients and instantly convert estimates to invoices upon approval. 

To help prevent unpaid invoices, the platform sends automatic payment reminders and keeps your complete invoice history secure and organized. Additionally, you can duplicate and modify existing invoices to send to new clients with similar invoicing requirements.

2. Simplified Tax Management

FreshBooks automatically calculates sales tax on all transactions and applies it to invoices. The system also helps you track and categorize expenses throughout the year.

You can quickly generate profit and loss statements, access tax summaries, export organized documents to make tax document preparation easier.

3. Advanced Time Tracking

FreshBooks’ integrated time tracking system accurately monitors your team’s productivity and billable hours. Team members can log time manually or use the automatic timer for precise tracking.

You can organize time entries by client and project, making it easy to convert tracked hours into invoices. The system also integrates smoothly with popular project management tools like Trello, Asana, and Basecamp.

4. Comprehensive Reporting

FreshBooks offers extensive reporting features, enabling you to generate reports such as balance sheets, detailed expense reports, sales tax summaries with just a few clicks. These reports help you track costs, analyze profitability, and make informed business decisions.

How To Use FreshBooks

Using FreshBooks is straightforward and designed to help you manage your accounting with minimal effort. To begin, please follow these steps:

1. Signing Up for FreshBooks

Create an Account: Visit the FreshBooks website, sign up with your email, and verify your account with the code sent to your email.

Set Up Your Business Profile: During the setup process, answer a few questions about your business, such as the types of services you offer and the size of your team.

2. Navigating the Dashboard

Dashboard Overview: Once logged in, you’ll be directed to the FreshBooks dashboard. This central hub displays key metrics like outstanding invoices, revenue, expenses, and total profit at a glance.

Customizing the Dashboard: You can hide reports you don’t need by clicking “Edit Dashboard.”

While you can’t add new reports, the existing layout is simple and easy to navigate.

3. Setting Up Clients and Invoicing

Add a Client: Add new clients easily through the “Add a client” option from the dashboard’s action items or the “Create new” button at the top of the screen.

Then, fill out the necessary information to add a client.

Create an Invoice: To create an invoice, select “Invoice” from the “Create new” dropdown menu.

Then, customize the invoice template by adding your logo, selecting a client, and filling in the details such as items, due dates, terms, and notes. Attach any relevant documents, then send the invoice via email or a shareable link.

4. Managing Projects

Create a Project: Click on the “Projects” menu and select “Create new.”

Choose between a flat-rate or hourly project,

then fill in the client details, project name, end date, and services rendered.

Track Project Progress: Once created, the project page allows you to post updates, track hours, view invoices, and manage expenses. You can also invite team members and clients to collaborate.

Invoice for Projects: Generate invoices directly from the project page using the “More actions” button.

5. Time Tracking

• Log Hours: Navigate to the time tracking section to start a timer or log hours manually. Assign the time to specific clients or projects and detail the tasks performed.
• Bill for Time: Use the “Generate invoice” button to bill for logged time. FreshBooks automatically populate the invoice with the necessary information, making it quick and easy to finalize and send.

6. Accounting and Financial Management

• Connect Bank Accounts: Connect your bank accounts through the “Accounting” menu to import transactions automatically. FreshBooks helps match these with your income and expenses, streamlining your bookkeeping process.
• Generate Reports: Access various reports, such as cash flow, profit and loss, and sales tax summaries. You can also star your favorite reports for quick access and share them via email.

7. Reports and Analysis

• Explore Reports: Visit the “Reports” menu to access over 20 different reports. These reports help you understand your financial health and business performance.
• Favorite Reports: You can star mark your most-used reports for quick access and easily share them with stakeholders. To share a report, click the “Send” button and specify an email recipient.

8. Additional Features and Limitations

• Other Features: Beyond basic accounting, FreshBooks offers features for tracking expenses, estimates, proposals, and managing credits. Use the “Create new” button to explore these options.
• Limitations: While FreshBooks excels in user-friendliness, it may lack advanced features like mileage tracking, multi-currency support, and expense auto-categorization.

FreshBooks Pricing

FreshBooks offers four subscription plans, three featuring transparent pricing ranging from $19 to $60 monthly. New users can enjoy a 75% discount for the first three months. For example, the Premium plan costs $15 per month for the first three months, a significant reduction from its regular price of $60. After this promotional period, it will return to its regular price. Here’s a breakdown of each plan’s pricing and features:

1. Lite Plan

This plan costs $19 monthly and is suitable for businesses and freelancers with up to five billable clients. It includes essential features like unlimited expense tracking, estimates, invoicing, basic tax reports, and the ability to accept credit cards and bank transfer payments.

2. Plus Plan

The Plus plan is priced at $33 monthly and caters to growing businesses with up to 50 billable clients. It includes everything from the Lite plan, along with powerful features such as recurring billing, client retainers, automatic receipt capture, the ability to invite your accountant, and access to advanced financial and accounting reports.

3. Premium Plan

The Premium plan costs $60 per month and has no limits on clients. It includes all the features of the Plus plan. Additionally, it adds valuable features like project profitability tracking, automated bill capture and receipt data, and customizable email templates with dynamic fields.

4. Select Plan

The Select plan is designed for larger organizations and requires users to contact FreshBooks for customized pricing. This plan includes all the features of the Premium plan and offers two team member accounts.

Additionally, users can have the option to remove FreshBooks branding from their emails and receive priority customer support. They also benefit from lower credit card transaction fees, capped bank transfer fees, and complimentary data migration assistance.

Pros and Cons of FreshBooks

Before deciding on any accounting software, it’s important to consider both its strengths and limitations. FreshBooks offers an intuitive interface, strong features, and great customer support. Still, it has limitations that might affect your decision.

This section will explore these aspects to help you decide if FreshBooks meets your accounting needs.

Pros

• User-friendly interface: FreshBooks’ intuitive design ensures that even those with minimal technical knowledge can use it effectively. This ease of use saves time and reduces frustration.
• Robust invoicing and expense tracking features: FreshBooks excels in core accounting features, particularly invoicing and expense tracking capabilities, making financial management straightforward and efficient.
• Excellent customer support: With a responsive and knowledgeable support team, FreshBooks provides exceptional customer service through multiple channels.

Cons

• Limited customization options for reports: While FreshBooks provides essential accounting reports, some users may find its customization options limited compared to competitors.
• Higher pricing compared to some competitors: Although FreshBooks’ pricing is justified by its features, small businesses or freelancers on tight budgets may find the monthly subscription costs challenging compared to other accounting software options.
• Lack of advanced project management features: Though FreshBooks includes project management tools, they’re relatively basic. FreshBooks may fall short in this area for businesses requiring comprehensive project management tools.

Frequently Asked Questions

Conclusion

After thoroughly reviewing FreshBooks’ features, pricing, and capabilities, it’s clear why this platform has earned its reputation as a leading accounting solution for small businesses.

Its intuitive interface simplifies financial management, while robust features such as automated invoicing, expense tracking, and comprehensive reporting help streamline your daily operations.

Ready to transform your business accounting? Start your journey with FreshBooks today and enjoy a 75% discount for the first three months.

Join thousands of satisfied businesses and see the difference FreshBooks can make for your business!