What is Webflow?- A Comprehensive Review of Webflow CMS 

If you are a business owner, you know that having a website is crucial for reaching new customers and expanding your brand. But what if you don’t have the time or knowledge to design and build your own website? That’s where Webflow comes in.

Webflow is a web-based CMS (Content Management System) that allows you to create beautiful websites without any coding experience. In 2024, Webflow generated $213 million in revenue, marking a 66% increase from the previous year.

So, what is Webflow exactly, and why has it become so popular among designers and businesses? In this article, we will give an overview of what Webflow is and review some of its key features.

Key Takeaways:

• Understand what Webflow is and how it enables users to build responsive websites without coding
• Explore the benefits of using Webflow for various projects
• Discover the key features of Webflow
• Learn how to get started with Webflow, from account setup to designing, customizing templates, and publishing websites
• Identify recommended Webflow templates for different industries
• Compare alternatives to Webflow and understand its SEO, performance, and third-party integration capabilities

What is Webflow?

Webflow is a web development platform that allows users to design, build, and launch responsive websites without having to write code. With Webflow, designers can create custom layouts and designs, add interactivity and animation, and connect their sites to a wide range of third-party services.

It also provides hosting and domain services, so users can get their site up and running with little effort. Whether you’re a professional designer or just getting started with web design, Webflow is an excellent platform to create modern, responsive websites.

The Benefits of Using Webflow

Webflow is a powerful web design tool that has many benefits for both designers and developers. For designers, it provides a visual interface for creating responsive websites. This means that designers can preview how their designs will appear on various screen sizes, making it easier to create websites that look great on any device.

Webflow also has built-in CMS features, which allow designers to easily add content to their websites. For developers, Webflow provides a clean and well-organized codebase. This makes it easy to add custom functionality to Webflow sites and also makes it easy to integrate Webflow with other web technologies.

In addition, Webflow’s developer tools make it easy to test and debug websites. Webflow makes website creation easier with a wide range of Webflow themes, free Webflow templates, and premium Webflow templates.

Users can choose from responsive Webflow templates and modern Webflow templates designed for portfolios, startups, or businesses. For specialized needs, there are Webflow ecommerce templates, Webflow portfolio templates, and Webflow business templates.

The Webflow template marketplace also features custom Webflow templates, minimal Webflow templates, and professional Webflow templates for creative projects. Designers can explore the Webflow template gallery, view Webflow showcases, or get inspiration from websites already built with Webflow.

With flexible Webflow CMS templates and options like the Webflow newspaper template, it’s easy to create content-rich and visually stunning websites.

Overall, Webflow is a powerful web design tool that has many benefits for both designers and developers.

Key Features of Webflow

Building a modern website requires powerful design tools and flexible templates. Webflow offers a wide range of features that help developers, designers, and businesses create responsive, professional websites with ease.

Global Swatches

With Global Swatches, you can create and manage shared color palettes, gradient presets, and font style sets from a single location. This makes it easy to ensure that your site has a consistent look and feel, no matter how many pages or elements you have.

Flexbox

Webflow is one of the leading tools for creating flexbox-based layouts. It allows you to precisely control the position of elements, and it provides a visual interface for doing so. This makes it an ideal tool for creating complex layouts with ease.

100+ Responsive Website Templates

With over 100 templates to choose from, you can find a design that’s perfect for your business or individual website. Webflow templates are easy to customize, so you can create a unique website that reflects your brand or style.

The Webflow template marketplace offers everything from free Webflow templates to premium Webflow templates. It includes Webflow business templates, Webflow portfolio templates, and so on.

3D Transforms and Animations

By utilizing Webflow’s powerful transformation and animation capabilities, designers can create unique and realistic 3D environments. These environments can be used to enhance the user experience of websites and apps.

Webflow’s 3D transforms and animations are based on WebGL, which is a platform-independent graphics API that enables hardware-accelerated 3D rendering.

CMS API

The Webflow CMS API allows developers to programmatically create, read, update, and delete Webflow data. It also provides methods for accessing Webflow collections, assets, and pages. The Webflow CMS API is well-documented and easy to use.

Custom 404 Pages

With Webflow, you can design a custom 404 page that fits your brand and helps guide users back to your website. This can help reduce frustration and improve the overall user experience. In addition, Webflow’s custom 404 pages are responsive, so they will look great on any device.

Custom Favicon and Webclip

Webflow provides an easy way to add a custom favicon and webclip to your site. A favicon is a small icon that appears in the browser’s address bar, next to the page’s title. Webflow allows you to upload your own custom favicon or choose from a selection of ready-made icons.

Blazing-fast Load Times

Webflow uses a number of techniques to ensure that your pages load blazing-fast, including minifying your CSS and JavaScript, caching your resources, and using content delivery networks. As a result, Webflow is able to provide some of the quickest load times in the industry.

How to Get Started with Webflow

Webflow is a powerful tool that allows you to create responsive websites without having to write a single line of code. While it may seem daunting at first, Webflow is actually fairly easy to use once you get the hang of it. In this article, we’ll walk you through the basics of getting started with Webflow.

First, you’ll need to create a Webflow account and select a plan. Once you’ve done that, you can create your first project. To do so, click on the “Create New Project” button and give your project a name.

Then, choose a template or start from scratch. If you’re starting from scratch, Webflow will provide you with a blank canvas.

Once you’ve selected a template or created your blank canvas, it’s time to start designing your website.

Webflow provides you with a drag-and-drop interface that makes it easy to add and arrange elements on your page. You can also add interactions and animations to make your website more dynamic.

Once you’re happy with your design, it’s time to publish your website. Webflow makes it easy to publish your site to a live URL.

Pricing

Webflow offers a variety of plans to suit the needs of any user, from individual designers to large organizations. Site plans allow users to add more features as they go live, while workspace plans provide collaboration tools for team members. Webflow also offers a free plan for individuals who want to try out the platform.

One of the great things about Webflow site plans is that it offers two different billing options: monthly and yearly. The monthly option is ideal for those who want to try out the platform or only need to use it for a short period. The yearly option offers better value with up to 22% savings for those who plan to use Webflow on a long-term basis.

With Webflow, you can start a blog or other content-driven site with the starter plan.

Current Site Plan Pricing (2025):

Monthly Billing:

• Starter Plan: Free
• Basic Plan: $18/month
• CMS Plan: $29/month
• Business Plan: $49/month
• Enterprise: Custom pricing

Yearly Billing (Save up to 22%):

• Starter Plan: Free
• Basic Plan: $14/month (billed yearly)
• CMS Plan: $23/month (billed yearly)
• Business Plan: $39/month (billed yearly)
• Enterprise: Custom pricing

The Basic plan is perfect for landing pages, personal sites, and portfolios that don’t require a CMS. The CMS plan is ideal for marketing sites, blogs, and SEO-driven pages built with structured content. The Business plan is best suited for high-traffic marketing sites, fast-growing teams, and those with a global reach.

Recommended Webflow Templates

Coaxio – Consulting Website Template

Coaxio is a top-tier consulting website template perfect for business consulting firms and individual consultants. Its meticulously crafted design ensures a professional and appealing online presence. Coaxio is not just a template but a comprehensive platform that facilitates business coaching and consulting services effectively.

Coaxio comes with 36 essential pages designed to meet the needs of consulting firms. It includes multiple pages for home, about, blog, service, team, and contact, ensuring versatility and customization. Elevate your consulting business with Coaxio’s robust features and seamless user experience!

Feature list:

• Ease of Use
• Responsive Design
• Fully Customizable
• Speed Optimized

Xova – Agency Website Template

If you’re searching for a sleek and professional business agency template, look no further than Xova. This website template is designed for startups and marketing agencies, making it versatile for various business needs.

Xova offers numerous customization options, enabling you to display your services and solutions in a stylish manner. Its responsive design ensures optimal viewing on all devices. Speed optimization guarantees fast loading times for an improved user experience.

The template also features scrolling animations, adding a dynamic element that will captivate your website visitors. With 24 customizable pages, you have ample space to present all aspects of your business. Elevate your online presence today with the Xova – Agency website template.

Highlighted Features:  

• 30+ reusable sections 
• Webflow CMS
• Responsive Design
• Speed Optimization
• Scrolling Animation

Price: $49/ year

SaaSonic – SaaS Website Template

SaaSonic is a top-tier SaaS website template designed for tech companies. Built with Webflow, it’s perfect for startups and software businesses. This Webflow template provides a complete platform to display SaaS and software products. Seamless animations engage users, making the site interactive and visually appealing. 

SaaSonic Webflow template comes with 29 customizable pages. It ensures every detail is carefully optimized for SaaS businesses. Choose SaaSonic to elevate your company’s online presence and stand out. It’s a high-performance template for tech-driven companies aiming for growth.

Feature List:

• User-Friendly Interface
• Customizable Design
• Seamless Animation
• Perfectly Responsive
• Speed Optimized

Price: $49

Medicio – Hospital Website Template

Medicio – Hospital Website Template is perfect for enterprises in the healthcare industry, such as wellness clinics, fitness centers, and healthcare centers. This health Webflow template’s adaptability and contemporary design make it stand out. It ensures a consistent user experience across all devices by striking a balance between effectiveness and aesthetics. 

Medicio’s intuitive layout makes it simple for patients to navigate and quickly locate the required information. Due to its focus on speed optimization, users can anticipate quicker page loading times and improved SEO outcomes.

Medicio provides distinct sections with specific information about the services offered by various medical departments. 

Highlighted Features:

• 22 Pages
• User-Friendly Design
• Speed Optimized
• Fully Responsive Template
• Webflow CMS

Pricing: $49/ year

Techio – Startup Website Template

Techio is a premium startup website template designed to help businesses stand out. Its sleek design instantly captures attention, making a solid first impression. This template combines aesthetics with functionality, ensuring your startup has a competitive edge.

Techio ensures fast loading times, enhancing user experience. Its perfect responsiveness guarantees a seamless experience across all devices, from mobile to desktop. This Startup template is ideal for new businesses, entrepreneurs, and startups looking to establish a strong online presence.

Feature List:

• Unique & Premium Design
• 100% Customizable
• Speed Optimized
• Seamless Animations

Price: $49

NexBiz – Consulting Website Template

The NexBiz consulting website template is ideal for businesses and agencies seeking a sleek and modern online presence. It offers a seamless user experience. The design of this business template is ideal for consulting firms and coaching services. It encompasses various services, including marketing, Branding, and SEO Optimization. 

It enhances digital presence and acts as a comprehensive marketing tool. Its user-friendly interface, smooth navigation, and responsive design ensure optimal viewing across devices. Moreover, it enhances engagement and conversions by optimizing speed and compatibility.

Highlighted Features:  

• 22 pages
• Ease of Use
• Responsive Design
• Speed Optimized
• Cross-Browser Compatible

Price: $49/ year

Bezify – Agency Website Template

Bezify is a versatile and dynamic Webflow template for agency websites, perfect for design and branding agencies. Its sleek interface and customizable features make it an ideal platform for showcasing services and projects.

Bezify comes with 25-page layouts, including 2 home pages, a project page, a service page, a blog page, a case study page, a team page, etc. This template allows you to create your agency website to match your brand identity. Its responsive design ensures a seamless user experience across all devices. Transform your agency’s online presence with Bezify.

Feature List:

• Retina Ready
• Eye-Catching Design
• Mobile Responsive
• Speed Optimization
• Fully Customizable

SaaSo – SaaS Website Template

SaaSo is a versatile, feature-rich Webflow template crafted for SaaS platforms and tech companies looking for a professional online presence. With Responsive Slider, CSS Grid, and speed optimization, it ensures a seamless user experience across all devices. 

The template’s variety of pages, including two adaptive home pages, an about page, a team page, and a comprehensive features page, cater to all aspects of your digital footprint. These page layouts make your website perfect for startups, tech products, SaaS businesses, and small businesses.

So, don’t hesitate to discover the full potential of your SaaS website with this template today. Transform your online presence into something remarkable!

Feature List:

• Premium Design
• Seamless Animations
• Perfectly Responsive
• Webflow CMS

Pricing: $29

Buildo – Construction Website Template

Buildo is a comprehensive construction website template designed to cater to the diverse needs of the construction industry. Whether you are a home builder, civil engineer, architect, or contractor, this template provides a solid foundation for your online presence.

Its unique and premium design ensures your projects, services, and team are showcased professionally, helping you stand out in a competitive market.

More than just a standard business website, Buildo acts as a powerful tool that elevates your digital presence. With its intuitive interface and user-friendly features, even those with minimal technical knowledge can manage their site efficiently.

The template includes 14 static pages and 4 CMS Collection Pages, offering a versatile platform to meet all your business requirements. Buildo truly transforms the way you present your construction business online.

Feature List:

• Unique & Premium Design 
• 100% Customizable
• Webflow CMS
• Fully Responsive

Pricing Plan: $29

Coinly – App Website Template:

Coinly is the ideal Webflow template for anyone looking to enter the cryptocurrency market or enhance their online presence. It supports custom CSV creation for easy data management and adapts to various digital currencies for full-scale trading solutions. 

Coinly’s design prioritizes user experience, incorporating the latest UX/UI trends to ensure a seamless navigation experience. The template’s layout comprises 21 versatile pages, with special attention to the three CMS collection pages and two utility pages.

Essential pages such as Sign In/Sign Up, pricing, and Contact streamline interaction and accessibility, ensuring a welcoming environment for all users. 

Feature list:

• Ease of Use
• Fully Customizable Design
• Fully Responsive
• User Authentication

Price: $29

Alternatives to Webflow

Webflow is a powerful web development platform that offers a wide range of features and tools for building custom websites. However, it is not the only option available. There are a number of alternatives to Webflow that offer different benefits and features.

WordPress.com a popular option for those who want to create a website without having to learn coding or web development.

HubSpot CMS Hub is another popular choice, particularly for businesses and organizations that need a robust and scalable content management system.

The bubble is a visual programming tool that makes it easy to create interactive web applications without any coding knowledge.

Duda is a website builder that offers a range of templates and tools for creating professional-looking websites.

And Pantheon is a hosting platform that provides developers with everything they need to build, test, and deploy their websites. Each of these options has its own advantages and disadvantages, so it’s important to choose the right one for your specific needs.

Frequently Asked Questions

Final Words

Webflow has quickly become one of the most popular web design tools on the market. Its visual interface makes it easy to create responsive websites without requiring code.

Its flexibility allows it to be used for a wide variety of projects.
Webflow is also constantly expanding its capabilities, with new features being added regularly. In short, Webflow is an incredible tool that any web designer should be familiar with.